American Heart Association - Hearts Delight

Project Deliverables

Print Design

Brochure Layout and Design

300-Page Auction Catalog Design and Layout

American Heart Association logo

American Heart Association
Heart's Delight

Since 1999, Heart’s Delight has raised more than $23 million net for the American Heart Association. The event began in memory of Bruce Bassin of MacArthur Beverages. 2024 marks the 100th anniversary of the founding of the American Heart Association and this year will be a wonderful celebration of our life-saving research. The 2024 Impact Goal of the American Heart Association is that every person deserves the opportunity for a full, healthy life. As champions for health equity, by 2024, The American Heart Association will advance cardiovascular health for all, including identifying and removing barriers to health care access and quality.

Project Brief

For the past 3 years, we have worked with the Heart’s Delight team to design and layout their auction invitation and the 300-page auction catalog.  Working closely with the Heart’s Delight team we created a layout that has a high-quality feel, aligns with the brand guidelines, and delivers the information in a way that is visually appealing, logical, and organized.

These materials are used for the annual fundraiser, printed and mailed out to over. 7,000 donors worldwide.

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